The United Way ain’t what it used to be—BTW, many Jewish Federations have the same problem for the same reasons: http://www.nytimes.com/2016/12/23/your-money/united-way-searches-for-its-place-in-a-world-of-one-click-giving.html?em_pos=large&emc=edit_my_20161227&nl=your-money&nlid=10253452&ref=headline&te=1