Before you start mapping out your nonprofit’s next campaign or goals, you should first calculate some key metrics to help you understand how your fundraising performed last year and what you can expect this year: https://learn.networkforgood.com/fundraising-data-calculator-2018-edition.html?utm_medium=email&utm_source=tips-leads&utm_campaign=stock__fundraising-data-calculator-2018-edition

Nonprofit advocates continue to immerse themselves in the ongoing national debate over health care:  https://nonprofitquarterly.org/2018/02/26/nonprofits-new-healthcare-advocacy-strategies-prepare-rematch/?utm_source=Daily+Newswire&utm_campaign=98d12a85da-EMAIL_CAMPAIGN_2018_01_11&utm_medium=email&utm_term=0_94063a1d17-98d12a85da-12442753

But interesting and important numbers—nonprofit boards are comprised of older and less racially diverse membership than the U.S. population:  http://www.thenonprofittimes.com/news-articles/nonprofit-boards-dont-resemble-rest-america/

Watch for the kinds of content that appeal to your audience, take advantage of Facebook’s emphasis on video, and encourage conversations:  https://npengage.com/nonprofit-fundraising/making-sense-of-social-media-advocacy-in-2018/

An example of how a local city pushes back when it feels overwhelmed by community-based charities for funding from its discretionary account—seems like it’s time for a frank conversation:  http://www.montgomeryadvertiser.com/story/news/2018/02/22/groups-line-up-piece-council-members-discretionary-funds/352520002/

My eblast this month has been reinforced by this blog post—that institutional funders have one thing that all individuals have, a personality, a set of values, passions and interests that drive their giving, so they need to be treated just like major donors:  https://veritusgroup.com/institutions-just-like-individual-major-donors/