Marketing planning is a valuable process that can significantly impact your nonprofit’s bottom line and social impact—It keeps your organization on track, and is your guide to successfully promoting your cause and growing your organization: https://www.linkedin.com/pulse/7-steps-developing-marketing-plan-boost-your-bottom-line-sarah-lambie/?published=t
What You Can and Cannot Do
Your nonprofit can weigh in on the State of the Union message and the Trump Administration’s plans, but you cannot endorse candidates—two resources from the Alliance for Justice: https://www.bolderadvocacy.org/blog/the-state-of-the-union-and-you Who is a...
The Most Important Relationship
The most important relationship in any nonprofit is between the board chair and executive director/CEO—some good resources here:...
On the Brink
Half of America’s nonprofits are operating “on a financial precipice,” says a new study—something most of us already know too well; one way to restore financial health is to step up fundraising by adopting a culture of philanthropy (call me for help): ...
It’s Not Just About Social Media
Nonprofits that have a good handle on email communications have seen a steady uptick in money raised: https://www.fastcompany.com/40520117/why-inbox-inundation-may-be-the-best-fundraising-tactic-for-nonprofits
Mission Drift
This lesson can’t be taught enough—don’t chase foundation funding that takes your nonprofit off course because it’s just not worth it: https://us5.campaign-archive.com/?e=c43990c969&u=86ea69664802a0541ae4385f8&id=42f21b3291