Before you start mapping out your nonprofit’s next campaign or goals, you should first calculate some key metrics to help you understand how your fundraising performed last year and what you can expect this year: https://learn.networkforgood.com/fundraising-data-calculator-2018-edition.html?utm_medium=email&utm_source=tips-leads&utm_campaign=stock__fundraising-data-calculator-2018-edition
Health Care Advocacy
Nonprofit advocates continue to immerse themselves in the ongoing national debate over health care: https://nonprofitquarterly.org/2018/02/26/nonprofits-new-healthcare-advocacy-strategies-prepare-rematch/?utm_source=Daily+Newswire&utm_campaign=98d12a85da-EMAIL_CAMPAIGN_2018_01_11&utm_medium=email&utm_term=0_94063a1d17-98d12a85da-12442753
No Surprises Here
But interesting and important numbers—nonprofit boards are comprised of older and less racially diverse membership than the U.S. population: http://www.thenonprofittimes.com/news-articles/nonprofit-boards-dont-resemble-rest-america/
Key Facebook Advice for Nonprofit Advocates
Watch for the kinds of content that appeal to your audience, take advantage of Facebook’s emphasis on video, and encourage conversations: https://npengage.com/nonprofit-fundraising/making-sense-of-social-media-advocacy-in-2018/
Limited Resources but Unlimited Demand
An example of how a local city pushes back when it feels overwhelmed by community-based charities for funding from its discretionary account—seems like it’s time for a frank conversation: http://www.montgomeryadvertiser.com/story/news/2018/02/22/groups-line-up-piece-council-members-discretionary-funds/352520002/
As I Was Saying
My eblast this month has been reinforced by this blog post—that institutional funders have one thing that all individuals have, a personality, a set of values, passions and interests that drive their giving, so they need to be treated just like major donors: https://veritusgroup.com/institutions-just-like-individual-major-donors/
Keep Them Coming Back
One key to successful fundraising is to nurture your existing donors so they keep on giving—it’s easier than prospecting for new ones; two good articles about that: Are you taking advantage of the ‘honeymoon’ phase in your nonprofit marketing? 6 Fundraising Best Practices To Help You Reach New Donors & Raise...
California’s Nonprofits Still Not Quite Diverse, Despite Leading the Nation
A new report compares California’s reputation as a diverse, progressive bastion to the hiring and treatment of people of color in its nonprofits: https://www.fastcompany.com/40532955/californias-nonprofits-still-quite-not-diverse-despite-leading-the-nation
Independent Sector
Independent Sector, a coalition of nonprofits, foundations and corporate giving programs, focuses on advocacy in this newsletter: http://link.independentsector.org/m/1/82346540/02-b18052-82c8d4e82d414ca3af43c02ff29cc420/16/481/20154e6e-49c6-41c0-b3a6-077d25e376eb
Yelp for Foundations
Find your foundation here—Started by the California Association of Nonprofits, GrantAdvisor uses nonprofit grantee reviews to rate institutional funders; it was recently cited as one of the world’s most innovative companies by Fast Company Magazine: https://www.fastcompany.com/company/grantadvisor
Nonprofit Advocacy Matters
The latest from the National Council of Nonprofits on federal, state and local issues and how they impact your organization: https://www.councilofnonprofits.org/civicrm/mailing/view?reset=1&id=1245
Transparency
A US Court of Appeals has upheld the dismissal of free speech violation claims by Citizens United, allowing New York State to require the public disclosure of donors who give more than $5,000 to nonprofits there—a big issue for advocacy organizations:...
