Half of America’s nonprofits are operating “on a financial precipice,” says a new study—something most of us already know too well; one way to restore financial health is to step up fundraising by adopting a culture of philanthropy (call me for help): ...
It’s Not Just About Social Media
Nonprofits that have a good handle on email communications have seen a steady uptick in money raised: https://www.fastcompany.com/40520117/why-inbox-inundation-may-be-the-best-fundraising-tactic-for-nonprofits
Mission Drift
This lesson can’t be taught enough—don’t chase foundation funding that takes your nonprofit off course because it’s just not worth it: https://us5.campaign-archive.com/?e=c43990c969&u=86ea69664802a0541ae4385f8&id=42f21b3291
Once Sold as a Commodity, Journalism is Now Being Promoted as a Cause
Faced with declining advertising revenue, many commercial publications are co-opting the language and approach of the nonprofit fundraiser as they seek readers, while nonprofit news sites thrive:...
Is Rage Fundraising Losing Steam?
Nonprofits that turned sharply political after the presidential election experienced exceptionally strong year-end growth in 2016, setting a very high bar—but their year-end numbers in 2017 had a hard time keeping up: http://www.mrss.com/lab/everything-in-2017-was-terrible-except-december-fundraising/?utm_source=newpost&utm_medium=emaildigest&utm_campaign=Lab
Is Your Board on Board?
If your nonprofit gets into advocacy, everyone needs to be on the same page, so your first goal is to ensure internal alignment—here’s an example of an executive director who jumped head first into the Resistance, but didn’t bring along her board: ...
Nonprofits & Politics
Whether your organization is on the front lines responding to political events or maintains a safe distance, there’s always something nonprofits can learn from political campaigns—some tips on fundraising, messaging, and strategy: https://act.everyaction.com/politics-nonprofits-guide-2018?utm_campaign=everyaction%20top%205&utm_source=email&utm_medium=internal%20content
Engaging Slacktivists
“Slacktivists” will share your cause on social media, but they often fall through the cracks of relationship building and further engagement—but they’re more likely to support your nonprofit further if given the right opportunity: https://wiredimpact.com/blog/slacktivism-gain-supporters-social-media/
Dark Money
Nonprofits that use “dark money,” which obscures the identity of political donors, for their affliated political action committees need to be careful—a case study from TX: https://www.texastribune.org/2018/01/29/does-texas-business-groups-use-dark-money-follow-state-ethics-rules/
Social Media Advocacy & Fundraising on a Shoe String
When small advocacy & social justice nonprofits work with social media, they face many complex considerations, as well as capacity and organizational constraints not faced by large national organizations—This study describes how 26 small environmental groups approached their social media work with inventiveness and agility in the midst of those challenges:...
Nonprofit Advocacy in CA
Calnonprofits, which advocates on behalf of nonprofits in CA, takes a stand on some pending legislation regarding charitable tax deductions and state and local government contracting: http://www.calnonprofits.org/publications/article-archive/566-protecting-nonprofits-and-taxpayers-in-california-calnonprofits-sacramento-update
Transparency and Accessibility
Governments are setting up new systems to give better access to their researchers—if they want to impact the full range of social service programs, they also need to make this data available to nonprofits, to whom they outsource so much work: https://ssir.org/articles/entry/our_opportunity_for_more_data_driven_nonprofit_program_evaluation