It helped this non-profit boost its public profile and fundraise from new sources: http://nonprofitquarterly.org/2015/06/18/how-taking-calculated-risks-with-advocacy-paid-high-dividends/?utm_source=hs_email&utm_medium=email&utm_content=18814430&_hsenc=p2ANqtz-9RxKRjUtWkdMwTrcNNf5owOXCjcQUCg6WcUUTIDalfhM44Ln8__rdc2PrjHY_l6jOV99HX31BzgeYKEB6obRla6wG8mWMQlpyqp5osa4GuZ23bcPQ&_hsmi=18814430